Detailed Per-unit Breakdown (All line items)
| Gross per unit (SP − CP) | ₹500.00 |
| Shipping | ₹80.00 |
| Payment gateway | ₹23.00 |
| Packing | ₹300.00 |
| Marketing | ₹100.00 |
| Travel (12% of CP) | ₹60.00 |
| RTO expected | ₹10.00 |
| Refunds (1% of SP) | ₹10.00 |
| Retention cost | ₹20.00 |
| Other unit cost | ₹10.00 |
| Market commission | ₹0.00 |
| Market fixed fee | ₹0.00 |
| Total variable per unit | ₹613.00 |
| GST payable per unit | ₹120.00 |
Net before GST (per unit)
₹-113.00
Net after GST (per unit)
₹-233.00
Net after all (per unit)
₹-296.00
Budgets & Misc
Marketing budget needed: ₹200,000.00
Shipping budget (channel): ₹160,000.00
Monthly fixed overhead: ₹126,000.00
Break-even units: N/A
Revenue vs Costs vs Profit (Monthly)
Expense Composition (Per unit)
Warning — Low or negative net margin detected
Consider increasing SP, reducing marketing or RTO, limiting COD, negotiating courier rates, or moving sales to your website.
AI Business Coach (Gemini)
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